What is Fragrance
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What is Fragrance?
Fragrance is a combination of natural and synthetic chemical compounds that when combined create a certain fragrance. According to the Internation Fragrance Associate For more than 4,000 years – from ancient Egyptians, through the Persian, Greek and Roman Empires, and up to the modern day, scents have meaning: as part of a ceremony; as an expression of status; as a demonstration of cleanliness; or as a statement of the imagination (IFRA citation).
The International Fragrance Association was formed in 1973 to not only promote fragrances in general but to explain the science behind fragrance combinations and the safe use of fragrances worldwide.
A large percentage of companies that deal with fragrances follow the usage, standards and regulations of IFRA. Here at Calla Lily Cosmetics we adhere to the IFRA guidelines. The usage percentages adopted by IFRA are also adopted by Calla Lily.
Fragrance is complex and here at Calla Lily we rely on the scientific experts as well as the artful perfumers to guide our usage to make all products as safe as possible for us, our families, and you our customers.